When using organic methods in Affiliate Marketing there are 3 key components.
Being proactive
Attraction Marketing
Branding
Being proactive is key, whether you are just starting or have been in this business for years.
Step one when just starting, and ongoing throughout your career is to choose the right audience.
Part of your due diligence before sending or accepting a Friend request should be to determine where they are in their journey. Are they ahead, same level, or behind you?
Ideally, they should be behind you. This makes it easier for them to see you as the Authority and someone to look up to.
Proactive
Use Messenger to communicate with your audience regularly and consistently.
Messenger is the wagon that leads the train. Find the best approach for you in Messenger.
Use Messenger to develop a rapport and walk them through the 3 stages of the relationship you are building.
Attraction Marketing
Use your content to attract your audience. Use the same approach that worked in Messenger in your content. Make it consistent and value-added
Talk about your results. Use testimonials from people you have assisted.
Branding
Use branding on your Facebook Profile and in your content, blogs, website, YouTube channel, etc. Keep it consistent so your audience recognizes you by your brand.
Sales Process
You are going to use Messenger, or Messenger and Zoom to walk your potential client through the 3 stages of the sales process.
Stage 1: Friend
When you have determined they are someone you want in your audience and they are the right fit, begin to develop a rapport through Messenger.
Once you have the rapport established, shift the conversation to business.
Stage 2: Problem Solver
Ask the right questions to get them to tell you exactly what they are stuck with or need help with.
It is vitally important you really listen properly. They will tell you the symptoms they are experiencing. It is up to you to diagnose what is the root cause, and to also determine if you have a solution or can craft a solution to assist them.
Throughout this process direct them to your value-added content that may be able to provide some answers. You are then establishing yourself as an Authority, and moving them to the next stage.
Stage 3: Trusted Advisor
Once you have diagnosed the root cause, you can explain what is the cause and advise that you have an offer that could assist them. Ask if they would like to hear the offer.
If yes, present your offer, then shut up. Do not be tempted to go any further, Remain silent.
You will be nervous and attempt to fill that gap, justify your pricing, etc.
This will not bring them to a yes sooner, rather it will have the opposite effect.
You will be showing them that you are not confident in what you have proposed.
They will have to respond. If the response is objections, be prepared to deal with those.
If yes, just simply respond with “I am so happy for you.” Do not get excited.
Remain professional throughout this process.
Always remember, this is not a quick process. It can take months. Just be consistent.